When you hear the words nerds or geeks what picture comes to mind?  Well, this take me back to high school, college and into the 80′s  so many, many years ago and I picture the guys from the movie “Revenge of the Nerds” and the main characters, GIlbert and Lewis.  You remember them, don’t you?

Today’s nerds and geeks are nothing like the these guys which brings me to February 3rd and 4th in Atlanta, GA, at SCAD (Savannah College of Art & Design) for the

2012 WordCamp Atlanta. A gathering of modern day nerds and geeks who  are really smart, focused and can do things with computers and web pages that I only wish I could, and they are truly passionate about the best and easiest to use web/blogging product on the planet.

They are young, old, come in all shapes and sizes, articulate and sometimes not so.  Since it is cool to be a nerd or geek, I was  really happy to be among them for this two day, information filled, action packed event.  I am here to expand my knowledge, expand my information network and hopefully help a few people understand a little more about referral marketing.  I did feel a little self conscious sitting among these cool people since I am only beginning my adventure into WordPress.

Expand your Information Network

Since every business professional needs a constat supply of up-to-date information and can never know “everything”, the information network are the people you can turn to to help you deal with certain issues, waste less time and get back to your paying gig.  These are people like you, people who may be in your profession, people who were in your profession, authors, speakers, regulators and trainers, consultants and members of professional organizations and people who have resources or expertise you may not have. Who are the people in your information network?

WordCamp Atlanta 2012

Matt Mullenweg & Jim Hogan WordCampATL

WordCamp Atlanta 2012 was a great place for me to learn a lot about WordPress, blogging and meet some great people.  The leaders, Russell Fair and Judy Knight poured their harts into creating an event that brought great speakers, interesting topics all rolled into two great days at SCAD. There was something for everyone from  beginning WordPress users to developers and consultants too.  Why use WordPress as your Website tool?   Matt Mullenweg, the person behind WordPress let’s his customers do the talking.  He says that WordPress websites comprise 16% of the top million sites including LIfe Magazine and The Wall Street Journal.  Enough said.

Even Nerds and Geeks Need to Network…

Unless you have an unlimited pay-per-click or advertising budget, and you have more business than you can handle, then learning how to build a strategic referral marketing plan that will deliver a consistent flow of high quality and high trust referrals is a must.   Network away, but do it the right way, The Referral Institute way.